Athleats is a healthy, performance-driven app that helps athleats and health-minded individuals fuel their training, optimize recovery, and achieve their best self. We took Athleats from 0→1, taking just an idea, and bringing it to life. We worked closely with the team to lay the foundations early on with a clean, memorable logo with a brand identity that reflected their commitment to performance and health. With the foundations in place, we then designed their entire product, ideating with the team to create a seamless user experience. These designs then became the center of their new website which showcased the power of their app and impact of their recipes.